Libo, part of Qiannan Buyei and Miao autonomous prefecture, was put on the tourist map when it was listed as part of the South China karst world heritage site in June 2007. [Photo by Yang Feiyue/China Daily]

Various events are being hosted in the county to spice up the visitor experience, says Yin Dejun, Party secretary of Libo.

The second International Children's Animation Festival began on Friday. The three-day event integrated animation, science and travel. The activity has helped Libo to build connections with artists from more than 30 countries and regions, including the United States, France, Brazil, Spain, Iran, Mexico, Russia and South Africa.

In addition, a rock festival is to be staged during the National Day holiday, with international bands invited to perform.

The local government is expanding or optimizing the daily quota of visitors to scenic spots to 50,000 visitors a day, with the aim of attracting more than 20 million visitors each year in future. It hopes to increase to increase the revenue from tourism to 20 billion yuan ($2.96 billion) a year.

"The ultimate goal is to turn the county into a leading travel and leisure destination, and so enable local residents enjoy a well-off life," Yin says.